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Fintech Branding Digital Strategy

The Neo-Vault Campaign

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The Neo-Vault Campaign

This project involved a complete digital overhaul for Neo-Vault, a fintech startup focused on secure asset management.

The Challenge

Neo-Vault needed to establish trust in a highly competitive market while appealing to a younger, tech-savvy demographic.

The Strategy

  • Identity: Developed a “cyber-secure” aesthetic using dark modes and neon accents.
  • Acquisition: Implemented a targeted LinkedIn and Twitter campaign focusing on security features.
  • Conversion: Built a high-performance landing page that reduced bounce rates by 40%.

Results

  • 150% increase in user sign-ups within the first 3 months.
  • Successfully raised Series A funding post-campaign.

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